The new Majirel revolutionizes the professional coloring experience thanks to the innovative Odor Capture Technology, offering excellent results, enhanced performance, and improved sensoriality. Designed for hairdressers seeking maximum precision, comfort, and respect for the hair fiber, this new formula maintains Majirel's iconic effectiveness with up to 100% gray hair coverage, but with a 50% reduction in ammonia odor compared to the previous version.

The new consistency of the coloring cream ensures easier mixing, more uniform distribution, and simplified application, making the colorist's work faster, more intuitive, and reliable. The result? Rich, intense, and perfectly uniform color from roots to ends, with visibly softer, shinier, and nourished hair.

The OTT (Odor Trap Technology) envelops ammonia molecules during the evaporation process, significantly reducing olfactory perception and improving the experience for both the professional and the client in the salon. At the same time, the formula is enriched with a layered structure of treating agents, including Cetearyl Alcohol and Candelilla Wax, which provide deep nourishment and protection to the hair during the technical service.

Key benefits:

• 2x less ammonia odor compared to the previous formula*

• 3x more nourished hair*

• Uniform and rich color along the entire length

• Up to 100% gray hair coverage

• Effortless application: same recipe, same result

• Vegan formula, free from animal-derived ingredients or derivatives**

• New texture: improved mixing and distribution

• -38% environmental impact compared to the previous version*

• 95% recycled aluminum tube

• 20% reduced packaging and removal of paper leaflets

• Produced in a facility powered by 100% renewable energy*

Functional treating agents:

• Cetearyl Alcohol: emollient, stabilizer, surfactant. Derived from vegetable sources such as coconut oil, palm, and wheat. Promotes softness, cream consistency, and homogeneous distribution.

• Candelilla Wax: emollient, film-forming, stabilizer. Protects hair from dehydration and improves cream texture. It is a valid vegetable alternative to animal waxes.